Increase Your Sales With Audio - 3 Steps to Using Sound For More Sales

By Christopher M. Hall

Have you ever thought of increasing your sales by adding audio to your website? Studies have proven that adding audio to your website can increase your sales. There have been instances of sales more than doubling just by adding audio to a website. Let's look at three ways you can use audio to make more money online.

Audio Marketing Step #1: Add A Short Bio Of Yourself

Building trust online is very difficult to do these days, but you can help build trust by recording an introduction or small biography of yourself. Allowing people to listen rather than read sets you apart from so many other people and websites. It also reinforces the idea that there is a helpful person behind the website.

Audio Marketing Step #2: Record Live Conferences

People enjoy listening to conference calls online. It just gives them the feeling that they are connected with you. A recording where people are asking you questions and you are answering them is a great way to increase your sales. People want to hear you interact with others because they feel that they are getting more value and attention.

Audio Marketing Step #3: Sell An Audio Series Instead of Written Material

Selling ebooks is still a very profitable business, but many people are beginning to sale audio series instead. An audio series allows you to be more personal with your audience. Audio series also have more perceived value than an ebook. It is even better when you offer an audio series on CD. People love to listen to CDs while they are driving, and drive time is really one of the few remaining times when you have someone's undivided attention.

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